by Sally Orcutt | Oct 2, 2018 | Growth Strategy, Increase Profitability, Relationship Building
I attended the SMPS Research Triangle event recently and had the pleasure of hearing Danielle Gray share tips and tricks for extracting data from technical professionals. There was plenty of laughter as Danielle described personas for the technical professionals she’s...
by Sally Orcutt | Jul 31, 2018 | Client Experience Strategy, Client Success, Feedback and Analytics, Relationship Building
We all have brands we love because they deliver on their promise and their promise relieves us of some pain, anxiety, or frustration. In this post, I looked at some brands Client Savvy team members love to see if I can connect the dots between the customer experience...
by Sally Orcutt | Jun 4, 2018 | Client Experience Strategy, Client Journey Mapping, Client Success, Relationship Building
What is the emotion you want your clients to feel when they think about working with you? This is the question I asked several clients recently. It’s one of those questions I thought I knew the answer to but also realized I would be looking at the answer through my...
by Sally Orcutt | Mar 27, 2018 | Client Loyalty, Client Success, Relationship Building
“We’re leaving revenue on the table.” “Do your clients even know we offer other services?” “The more services we offer to our clients, the deeper our relationship will be.” Do any of these statements sound familiar? Although cross-selling can be an easy way to...
by Sally Orcutt | Aug 10, 2017 | Relationship Building
It’s not what you do – it is the experience you provide. When was the last time you attended an industry meeting that did NOT highlight the plight of commoditization? Dictionary.com defines the word: “almost total lack of meaningful differentiation...
